Suburban Auto Group – The Trunk Monkey

Posted: January 22nd, 2009 | Author: | Filed under: Entertainment, Funny Pictures, Video | Tags: , , | Comments Off on Suburban Auto Group – The Trunk Monkey

An entertaining collection of Trunk Monkey commercials from Suburban Auto Group. There are 8 videos in all.

#1 Road Rage#2 Throwing Eggs#3 Want a Donut?#4 Thrown off a Bridge#5 Pediatric Edition#6 Chaperone#7 First Aid#8 Alien Abduction


Posted: April 2nd, 2008 | Author: | Filed under: General, Producing, Project Management | Tags: , | 4 Comments »

I often get requests from friends and their friends who are looking for jobs to take a look at their resume. It always surprises me by the number of mistakes or perhaps assumptions that people sometimes make with their resume. There are some pretty well “Do’s” and “Don’ts” (at least I think there are).

So here my quick rules regarding a great resume.

  1. Keep it Simple! Repeat, Keep it Simple!
  2. Only 1 Column! This is a resume, not a newspaper or brochure.
  3. Use 1 and only One, Uno, Eins, Ichiban, Yi, Typeface or Font!
  4. Make sure that the Typeface you use is EASY TO READ! A Sans is usually best.
  5. NEVER MAKE YOUR TYPE FACE SMALLER THEN 10 or 11 POINT. We are getting older and don’t want to bring out a magnifying glass to read a resume.
  6. Make sure you Typeface is compatible with Macs and Windows.
  7. Sending a resume as a PDF is fine, but be prepared to immediately send the same resume as a word document on request. If you are sending your resume to a recruiter or HR department at a corporation, always send a Word version and include a PDF of the same document (just to be safe).
  8. Get rid of anything that doesn’t apply. It’s just noise, and I certainly don’t need more in my life. Remember, Keep It Simple.
  9. DO NOT REPEAT YOURSELF – I can’t tell you how many resumes I’ve seen that say the same thing 20 times – they are the ones that immediately go into the Bin (the one under my desk marked “Shredder”).
  10. Eliminate anything that is obvious, redundant or overly general. For example, saying that you have Experience with writing doesn’t tell me anything. I expect everyone to have experience writing. But if you have “Experience Writing, Editing and Proofing Scripts” or “Copywriting Experience”, that’s a SKILL that can be used.
  11. Unless you performed a job that required your travel, I have no interest in knowing what countries you have been to. Vacation is not part of work! On the other hand, If your job required that you travel to Antarctica, Kenya and Tibet as Foley, then I’m interested. Feel free to tell me during the interview if you feel that it’s relevant.
  12. Don’t tell me that you have a skill that you can no longer perform. For example, if you used to work with machinery and lost an arm, don’t make it seem that you are still capable of doing the same job, unless you really can. For example, I’ve had a woman who give me a resume that was great, indicated that she could work on location just about anywhere, but when she came in for an interview, she revealed that she was a single mom with two small kids, so having her go to the jungle in Ecuador for 6 weeks was out of the question.
  13. If you can fit your resume on one page, then by all means please do so. If you have an extensive background that spans pages, then have two resumes. Call the longer one your “CV” or “Curriculum Vitae”. Use the short one as your default resume and have your CV ready to produce on demand. If you resume must span more then one or two pages, make sure that the important stuff fits on the first page. I realize that a lot of people in entertainment usually have many credits. Try to list these, but be brief with them. I don’t need to know, in detail, every thing that you did in the past 40 films, television shows and commercials you worked on.
  14. Read it again. What can you remove? What did you describe twice or more times? Did you forget anything? Are there grammar or spelling mistakes?
  15. If your resume is going to be longer then one page, ALWAYS put a footer with your NAME, Phone Number and Page Number.
  16. ALWAYS put your first and last name on your resume. A resume that is called RESUME.PDF usually ends up in the trash.
  17. Don’t stress that you can multitask. This is such an overused resume “word” and frankly, nothing more then a bunch of crap. Most people can’t multitask very well, and those who claim to be able to do 25 times at the same time usually do none well, and frankly scare me.
  18. One more time, Simplify! This is a resume, it is designed to get me interested in you and your potential to fit into a job that I may have. I am not interested in reading your Biography.
  19. Make sure your structure follows this:
      I need your name, your phone(s), your email and your city, state and zipcode. I don’t need your street address. If you have a blogs/reel/portfolio/website online, put that here as well, don’t make me hunt for it because it’s buried someplace else. If you have an IMDB or Linkedin page you can also list the url here. But never put more then 3 url’s in this section. It’s also OK to split this section (and only this section) into two columns. I’d rather have 2 columns of 3 lines each then have you use up 6 or 7 lines with your contact info.

      I want to know what you want to do, where do you see yourself in 5 years?

      I will read this first and determine if your skills match what I need).

      This backs up your Skills Summary above. Keep your descriptions to short, relevant bullet points. I don’t need a “How To” on using After Effects, just that you used it, and maybe 1 (one!) example of the use. Tell me the name of the company, the date range, and your job title in the first line. As a rule of thumb, try to limit the number of items. I don’t need to know every single thing you did, even though you might think that your 25 different things from maintaining the website to cleaning the toilets will somehow enhance my view of your abilities.

      If you are applying for a job as a Graphics Designer, then put down Computer Software you use, but your ability to field strip an M16 blindfolded probably doesn’t apply

      If you are any, list them. Some organizations, such as the PGA or the WGA have high standards and a comprehensive vetting process, and membership carries extra weight.

      Unless you are in high school, only tell me what College(s) you went to and what degree’s you received. DO tell me of any special training you have received, either on the job or as part of a program. If you have taken a weapons wrangling course and have an FFL certification, then I’m interested. Don’t EVER exaggerate or lie or misstate your education and training. If you only completed 3 years of college, it’s usually OK based on your experience as described in your Job History and Skills. If you tell me that you have Weapons Certification and it turns out you don’t, well, that’s a felony almost everywhere and I won’t bail you out when you get arrested.

      I’m always interested in your language skills, especially if you are a fluent speaker and bonus points if you can read and write.

      If there is some extra items that you feel someone might be interested in knowing about you, then you can list it here, and only assuming that you have space to do so. Also don’t go overboard. I probably won’t read this part, but if I do, I don’t want to see more then 2-3 lines. Remember, you always have the interview to tell me more about yourself.

      When I get a resume, I don’t care to have references listed. When I’m ready to hire you I will ask for them. However, it’s usually a good idea to just put a notice at the very end of your resume that states: “REFERENCES AVAILABLE ON REQUEST”

So there you have it. These are my quick and dirty rules for resumes.

If Architects Had To Work Like Web Designers

Posted: September 19th, 2007 | Author: | Filed under: Producing | Tags: , , | Comments Off on If Architects Had To Work Like Web Designers

A great summary of how some clients think.

This seems a little too appropriate since I’m currently ending a really terrible client relationship with an architect, but I thought other designers might enjoy. I’m sorry if this seems spammy, I really needed to share with people who understand.

Dear Mr. Architect:

Please design and build me a house. I am not quite sure of what I need, so you should use your discretion. My house should have somewhere between two and forty-five bedrooms. Just make sure the plans are such that the bedrooms can be easily added or deleted. When you bring the blueprints to me, I will make the final decision of what I want. Also, bring me the cost breakdown for each configuration so that I can arbitrarily pick one.

Read the rest…

Key Benefits of a Single Intranet or Public Website

Posted: August 10th, 2005 | Author: | Filed under: CMS | Tags: , | Comments Off on Key Benefits of a Single Intranet or Public Website

A single website is more connected and credible. It is more consistent and cost effective. It is easier to manage and measure.

The Web is a network and the most important law of networking is to be connected. A large website is not necessarily a strength, and may in fact be a weakness, because people waste time there.

The number of links (connections) you have is nearly always a positive thing. This applies to both internal links and links to your website from third-party websites. (The only type of links you should avoid are links out of your website. Only link out where you have a compelling reason.)

Getting linked from third-party websites is crucial to success. The more links you are getting the more credible you become. (Links from quality websites enhance credibility far more than links from low quality websites.)

If you have multiple websites then each website has to build up its own set of links. Links to website A are not shared by websites B and C. Links to website C are not shared by websites A and B.

Multiple websites weaken the potential power of the overall organization on the Web. Each new website dissipates that power, as the Web sees a range of websites, each with a relatively small set of links. If the organization behaved as a single website (as, for example, Microsoft and Apple generally do), then all incoming links would converge under a single website address, thus making the organization more powerful, visible and credible.

Someone once said that “you get the intranet you deserve.â€? Certainly, the intranet says a lot about the organization. Many organizations have multiple intranets with little or no consistency of design or links between these disparate websites. This says that the organization is not a very cohesive entity, that it is in fact a loose collection of disparate entities.

Organizations that are more cohesive and coherent tend to be more effective in the long term. Organizations that encourage collaboration tend to be better able to respond and adapt to constant change. Collaboration depends much more on culture than on technology. If the organization has multiple websites with multiple different designs, it may reflect a culture that doesn’t want to collaborate. It may also, however, reflect poor management. I know of one organization that went from 600 intranets to a single intranet, and received a 90 percent staff satisfaction rating as a result.

A single website architecture is more cost effective and easier to manage. A lot of money is spent on creating new designs and re-doing old ones. This money could be better invested in creating quality content, and in ensuring that the website is well maintained. A website with a single architecture is easier to measure, and this is an important point. Many websites have primitive and unreliable metrics, and this makes management all the more difficult.

There are times when you will need to create distinctively different websites. If your organization does radically different things, then there is less benefit in having a consistent design and architecture. However, most organizations would benefit from a single website approach.

Gerry McGovern, a content management author and consultant, has spoken, written and consulted extensively on writing for the web and web content management issues since 1994.